Monday, 31 March 2014

Final Cut Of Music Video

Below is the final cut of our music video:

We improved our music video after reading feedback from our target audience...
We decided to base most of our music video on our actress by taking a lot of close up shots and tracking shots within the video and also using more narrative to keep it conventional. We decided to cut out the beginning bit where our actress is making a phone call for the reason being Rihanna face is usually shown in the beginning and as we decided to keep our music video conventional, it was important for there to be narrative of Rihanna in the beginning.

My group and I arranged for Jemina to do our actress' makeup and we going for a subtle, natural look. We went for a natural look as we did not want our actress to come out of her comfort zone as it would show in the music video.

We decided to do a black and white effect in part of our music video whilst editing as we wanted to portray the memories of our actress and her ex in sense that the memories are faded away.

As you can see our actress is in different outfits throughout the video, this was important as we were able to portray her fashion sense which is conventional as Rihanna usually does this.




Wednesday, 26 March 2014

Ancillary Task - Print Advert



This is the finished poster for Rihanna’s A Girl Like Me album which includes our PS I’m Still Not Over You song.

Tuesday, 25 March 2014

Ancillary Task - Digipak


Front Cover:
For our front cover we decided to keep it simple by having a black and white them. This is effective as it shows how we attempted to keep it conventional as Rihanna usually has simple front covers and so do other pop singers such as Beyonce.
Examples:












For the inside left cover:
We decided to have our actress looking downwards so that she doesn't reveal much emotion through the eyes. This is effective because her face itself says a lot and can lead the target audience thinking about the emotion our actress is feeling. Is she upset or happy?
 Examples:

An example of this looking down effect would be on Rihanna's digipak for the album 'Loud' she is looking down and her target audience is confused as to what she is feeling.


Inside right cover:

Rihanna usually does abstract poses in her pictures and we wanted our actress to portray that. This is effective as it shows how we use every way possible to attempt to remain conventional.


Back cover: